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Sri Narayana Jayanthi is festival of the ezhava, billava and idiga communities of Kerala, Karanataka and Tamil Nadu. Its also called Chathayam Dinam in kerala. It marks the birthday of Narayana Guru, greatest Social reformer of India. It is celebrated in all over world by the above communities.
The birthday of this great saint is celebrated on the Chathayam asterism of the Malayalam month of Chingam (Leo). In a society broken into fragments by casteism and economic inequality, he emphasised the gospel of 'one caste, one religion and one god.' Even though the Guru accepted the fundamental principles of the Vedic religion, he revolted against caste-based ascendancy, caste discrimination and sectarianism.
Communal harmony processions, conferences, floral tributes, community prayers, feeding for the poor and community feasts marks jayanthi celebrations.